Private Label Cat Supplement Manufacturer & Custom Cat Supplement Formulation

Elevate Your Cat Supplement Line, Without Starting from Scratch

If you’re building a pet wellness brand, cat supplements are a wide-open play, especially if you’re not just copying what’s already out there. At Pet Tech Labs, we manufacture private-label cat supplements and offer full custom formulation services designed to help you stand out in high-margin categories like joint health, aging support, and feline digestion.

This isn’t one of those bulk overseas suppliers. We’re a U.S.-based cat supplement manufacturer that works with serious brands to create products that pet parents can trust, and cats will actually eat. Whether you’re looking to launch quickly with one of our proven feline formulas or want to create something completely original, we’ll help you get it right the first time.

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Private Label vs. Custom Formulation: What’s the Smarter Move for your pet line?

Let’s break it down without the usual jargon.

Setting up private-label pet supplements is fast and clean. You choose from our best-performing base formulas, already tested for palatability, compliance, and stability. You add your label, and you’re ready to roll. It’s perfect for brands testing a new product line, or retailers who want to plug into an existing demand stream without reinventing the wheel.

Custom formulation is a longer play, but it’s how you build something truly original. You start with your own concept or target market (say, a supplement just for aging indoor cats), and we help you develop the formula, format, flavor, and function from the ground up.

Here’s the good news: we do both. We’ll help you decide which is smarter for your goals. And if you start with private label but want to scale into custom later, we make that transition seamless.

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Chews

Chews

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Liquids

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Granules

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Powders

Tablets

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Supplements for Aging Cats: Build a Longevity Formula That Works

Cats are living longer than ever, and their needs change fast after age 8. Mobility drops. Cognitive fog creeps in. Appetite and digestion get picky. That’s exactly why the aging cat supplement category is growing, and why most products still fall short.

We manufacture feline aging support blends that target:

  • Joint flexibility and cartilage health

  • Antioxidant protection and cognitive function

  • Muscle mass and metabolic support

  • Kidney and liver stress mitigation

Our base formulas use actives like L-carnitine, taurine, omega-3s, vitamin E, and B-complex nutrients, delivered in palatable formats even older cats will eat.

Want something unique? We’ll help you build an advanced senior cat formula designed around your positioning, pricing, and brand voice.

Let’s create an aging support supplement that keeps cats climbing, playing, and purring well into their golden years.

 

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Cat Joint Support Supplements: Not Just for Dogs Anymore

The dog market figured this out years ago. Now it’s the cats’ turn. Joint health is one of the highest-opportunity supplement categories for felines, especially as more pet parents recognize early mobility loss in aging or overweight cats.

Our joint support supplements for cats typically feature:

  • Glucosamine HCl (not the cheap stuff)
  • Chondroitin sulfate
  • MSM (methylsulfonylmethane)
  • Green-lipped mussel extract
  • Hyaluronic acid for joint fluid support

We’ve developed base formulas that blend efficacy with feline flavor preferences, so they don’t just end up ignored in the bowl.

Looking to develop a soft chew for arthritic cats? Want a vet-grade powder for clinic retail? We’ll help you pick the right format and actives based on how and where you plan to sell.

👉 Build a joint formula that cats will eat – and owners will reorder.


Calming Supplements for Cats: Keep the Peace Without the Knockout

Cats don’t always handle stress well. Vet visits, travel, new pets, or even a move down the street can throw them into full-blown panic mode. Here’s the thing, pet parents don’t want to sedate their cats. They want to soothe them. That’s where you come in.

Our calming cat supplement blends support a more balanced mood using ingredients like:

  • L-theanine and L-tryptophan to promote calm without grogginess
  • Magnesium for neuromuscular relaxation
  • Herbal support from valerian, chamomile, and ashwagandha
  • B-vitamins for nervous system support

These formulas work well in flavored powders, soft chews, or oral pastes, depending on your audience and product line.

Whether you want to offer a calming product for travel, multi-cat homes, or daily stress, we can help you either white-label a proven base or build something that fits a specific buyer profile.

➡️ Launch a feline calming supplement that lowers stress and builds loyalty, one dose at a time.


Digestive + Hairball Support: High-Repeat Category, Low Competition

Hairballs aren’t just a gross inconvenience; they’re a red flag that something’s off with digestion. And that means opportunity for brands willing to target feline gut health the right way.

Our digestive and hairball support supplements for cats often include:

  • Psyllium husk and beet fiber for stool regularity
  • Prebiotics and probiotics to balance gut flora
  • Digestive enzymes to support absorption
  • Fish oil or slippery elm for GI lining and coat benefits

We’ve already developed base formulas in both soft chew and powder formats that target hairball prevention and gut function. Or, build your own with your preferred ingredient stack and delivery format.


👉Own a category pet parents actually come back for—with a formula that works from the inside out.


Cat Skin & Coat Health: The Shine People Notice

Skin and coat formulas are a great entry point into the supplement space. They’re easy to market, highly visible (pet parents see the results), and work well in simple dosing formats.

Our feline coat health blends can include:

  • Omega-3 and 6 fatty acids (from fish, flax, or algae)
  • Zinc and biotin for skin structure
  • Vitamin A and E for hydration and immune support

Perfect for brands targeting allergy-prone cats, raw diets, or those with dull, flaky coats.

👉 Build a formula that delivers soft coats, healthy skin, and a reason to keep buying.



Supplement Delivery Formats Cats Will Actually Use

Cats are picky. Doesn’t matter how good your formula is if they won’t touch it. That’s why we focus on delivery formats that are both effective and easy for pet parents to use.

Here’s what we offer:

  • Palatable powders – Mixes easily with wet food. Flavors like chicken liver, tuna, or salmon help with compliance.
  • Soft chews – Ideal for treat-based dosing. We flavor-test everything to ensure high acceptance.
  • Pastes and syringes – Great for cats that need precision dosing (especially with calming or digestion products).
  • Capsules – Best for vet-specific brands or holistic shops that cater to advanced buyers.

Not sure which format is right? We’ll guide you based on your target customer, sales channel, and price point. 


➡️  Contact Us Here

 


Who We Work With

We partner with brands who care about quality, and understand that cats deserve more than dog formulas in smaller doses.

Our feline supplement clients include:

  • Veterinarians and specialty clinics

  • DTC pet wellness brands

  • Amazon & Shopify sellers

  • Pet subscription boxes

  • Holistic pet boutiques and natural food retailers

  • Animal rescue orgs launching their own lines

Whether you’re starting with a single private label SKU or building a fully custom cat supplement line, we’ll scale with you, without compromising quality or customer trust.

Why Brands Choose Pet Tech Labs

Plenty of companies can slap your label on a tub. That’s not us.

We’re a full-service pet supplement manufacturer focused on helping your brand build something worth selling. Everything we do is built around trust, compliance, flavor, and long-term viability.

  • FDA-registered, cGMP-compliant U.S. facility

  • In-house R&D and feline-specific formulation expertise

  • Real flavor testing and compliance-backed ingredient sourcing

  • Transparent process with full batch testing and traceability

  • Low MOQs for private label feline formulas

  • Scalable pathways from private label to custom

 

You’ll never be just another SKU in the system. We partner to help you grow intelligently and with purpose.

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Let’s Build Your Cat Supplement Line

If you’re serious about building a cat supplement your customers will trust (and their cats will love), we’re here to help. Whether you want to launch fast with a proven private label formula or develop a fully custom feline product, Pet Tech Labs makes it simple.

Let’s talk. Request a sample, book a consult, or just pick our brains.

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Request a Free Consultation With a Specialist

Let’s discuss your vision for the product, including ingredients, supplement type, and target price point. This exploration will help us determine a scope of work and a quote, so you can see whether we are a good fit.

Highest Standards For Quality

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Certifications vary per facility