Trusted Private Label Dog Products That Sell

Whether you’re building a wellness-forward pet brand, launching a supplement line from your vet clinic, or adding functional products to your online store, Pet Tech Labs makes it simple. We offer proven, science-backed private label dog products that move fast and earn trust—from the very first chew.

From daily multivitamins to targeted formulas for joints, digestion, and behavior, our private label dog supplements are built to perform on shelves and in real pet households. No sketchy white-label vendors. No guesswork. Just premium dog products, made in the USA, ready for your brand.

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Science-Backed Formulas in Dog-Preferred Formats

Chews

Granules

Powders

Tablets

Every formula in our private label catalog is backed by years of R&D and real-world sales. We specialize in high-demand delivery formats—soft chews, powders, and more, with functional ingredients that support visible results. Better yet? They taste great. No more crumbling, no more spitting out. Just tail wags and easy compliance.

Top-selling categories include:

Mobility Chews: Glucosamine, chondroitin, MSM, and green-lipped mussel for joint health and flexibility.
Calming Support: L-theanine, melatonin-free blends, and chamomile for stress, anxiety, and behavior support.
Gut Health: Probiotics, pumpkin, and digestive enzymes to help with gas, stool consistency, and sensitive stomachs.
Daily Vitamins: Multivitamin chews with added omegas and antioxidants for all-around wellness.
Immune Support: Functional mushrooms, colostrum, and beta-glucans for dogs needing a boost.

Want to stand out? We also offer trending formulas like skin & coat support with fish oil + biotin and urinary tract health chews designed with cranberries and D-mannose. Every formula is produced in a cGMP-compliant, FDA-registered facility right here in the U.S.

Why Private Label Is Smarter Than Starting From Scratch

Custom formulation might sound appealing, but it often comes with massive MOQs, long delays, and unpredictable results. Private label dog products from Pet Tech Labs let you skip the stress and start selling faster, with full control over your brand identity.

Here’s why private label is the smarter move:

Faster turnaround: Most products ship quickly after label approval.
No guesswork: Our formulas are already in-market with proven demand and stability.
Own your margins: Build your brand equity instead of reselling someone else’s.

Brand-first presentation: Your logo, your label, your product page, your customer loyalty.

You’re not just relabeling a chew. You’re launching a professional product line without the overhead of manufacturing or formulation development. It’s the fastest way to enter the growing $2B+ dog supplement market and start turning trust into long-term revenue.

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Who Private Label Dog Supplements Are For?

You don’t need to be a national chain or a household name to launch your own line of private-label dog supplements. In fact, some of our most successful clients are independent pet boutiques, ecommerce brands, and local veterinary clinics looking to add a high-margin product line without reinventing the wheel.

Whether you’re focused on wellness, breed-specific needs, or specialty diets, we make it easy to match your audience’s needs with high-quality products they’ll actually reorder.

Our private label clients include:

Veterinary clinics offering trusted daily supplements to reduce Amazon dependency and increase retention
Online pet brands looking to scale fast with low-MOQ SKUs that don’t require formulation testing
Independent retailers ready to own their supplement shelf with higher margins and local brand loyalty

Pet care influencers launching lifestyle-forward supplement lines for engaged audiences

You bring the brand. We handle the science, compliance, and fulfillment.

Market Analysis: We use thorough market research into trends, competitor products, and consumer preferences to create products that fit the market but stand out.
Formulation: Our experienced R&D team develops balanced supplements, carefully selecting and sourcing effective ingredients for dog health.
Quality Assurance: Our rigorous quality assurance processes include third-party ingredient testing and adherence to the highest industry standards. We guarantee that every product is safe, effective, and true to its label.
Brand & Packaging Design: Use our design experts to create a compelling brand identity and attractive packaging that resonates with pet owners.
Logistics & Distribution: We handle all aspects of logistics and distribution so that your products are manufactured, packaged, and delivered efficiently. Streamlined processes reduce lead times and help you get your product to market quickly.
Ongoing Support: We provide ongoing support, including marketing advice, product updates, and continuous quality checks.

Product Formats and Packaging That Work

Our private label dog products aren’t just effective—they’re shelf-ready, scalable, and built to convert. Choose from a range of delivery formats designed for ease of use, palatability, and premium shelf appeal.

Available product formats:

Soft Chews: Our #1 format. Dogs love the texture. Easy for daily use and great for senior pets.
Granules: Flavored blends for mixing into food—ideal for picky eaters or dogs with chew restrictions.

Packaging + label design services include:

FDA-compliant layout & structure
Full ingredient transparency and benefit language
Optional design assistance for brand-aligned labels
Available in jars, pouches, pump bottles, and custom kit configurations

Your label isn’t an afterthought. It’s a trust signal—and we make sure it meets both compliance and customer expectations.

Fill out the form below to get started today.

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Request a Free Consultation With a Specialist

Let’s discuss your vision for the product, including ingredients, supplement type, and target price point. This exploration will help us determine a scope of work and a quote, so you can see whether we are a good fit.

Frequently Asked Questions About Private Label Dog Products

What are private label dog products?

Private label dog products are supplements or pet wellness products manufactured by a third party and sold under your own brand name. You choose from pre-formulated, market-tested products and apply your branding, allowing you to launch quickly without the cost or risk of developing a formula from scratch.

What types of dog supplements can be private labeled?

Private label dog supplements commonly include daily multivitamins, joint support formulas, calming chews, probiotics and digestive support, skin and coat supplements, immune support, and senior wellness products. These are available in popular formats like soft chews, powders, and liquids to match consumer preferences.

What is the minimum order quantity for private label dog products?

Minimum order quantities typically start between 504 units per SKU, depending on the product format. Low MOQs make it possible to test new products, launch niche offerings, or expand your product line without overcommitting to inventory.

How long does it take to launch a private label dog supplement?

Most private label dog products can be brought to market in approximately 90 days once label artwork is approved. Brands using existing compliant label templates can often move even faster.

Can I customize the label design?

Yes. You can submit your own label design or work with a manufacturing partner that provides in-house label and compliance support. Proper labeling ensures your product meets pet supplement regulations while still standing out on the shelf or online.

Are private label dog products compliant with regulations?

Reputable manufacturers produce private label dog supplements in cGMP-compliant, FDA-registered facilities. Products are formulated to meet industry guidelines, include transparent ingredient disclosures, and are supported by quality testing and documentation.

What’s the difference between private label and white label dog products?

Private label dog products allow you to build a distinct brand identity while using proven formulas. White label products are typically generic, mass-produced items with minimal customization. Private labeling offers greater control over branding, positioning, and long-term customer loyalty.Who should consider selling private label dog products?

Private label dog products are ideal for veterinary clinics, ecommerce brands, boutique pet stores, breeders, trainers, and pet-focused businesses that already have an audience and want to offer trusted wellness products under their own brand.